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From 100K to 1 million monthly organic visitors
100K to 1M Monthly organic visitors
ProGuides, redefined through paid social
- Client
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ProGuides
About the client
ProGuides is the largest video-based training platform for gamers. Think MasterClass, for esports.
The brief
ProGuides approached us in 2021 to improve their paid social results and to deliver growth consulting.
What we did
- A full, in-depth analysis of what was holding their paid social strategy back.
- A new, stand-out offer to lead the campaigns.
- Engaging ad creatives built for gamers.
- Ideas the team could use to build traction beyond the ads.
The creative
Two of the ads from the campaign. Square video, made for the feed, made for gamers.
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